Yes, the Ted Lasso Season 4 trailer is officially out. Apple TV dropped the first teaser on April 28, 2026, alongside a confirmed premiere date of August 5, 2026. Ted returns to Richmond, but this time he is coaching a second division women’s football team, a concept seeded all the way back in the Season 3 finale when Keeley pitched the AFC Richmond women’s venture to Rebecca.
Watching this trailer felt different from most show comebacks because the premise actually earned its return. The Season 3 finale in May 2023 planted this exact storyline, so Season 4 does not feel manufactured. That three-year gap between seasons gave the writers real room to build something worth coming back for, and that intentionality shows in every frame of this teaser.
What Does the Ted Lasso Season 4 Trailer Actually Show?
The teaser runs just 69 seconds and is scored to “Rubber Band Man” by Mumford and Sons and Hozier, a choice that hits harder than the usual hype track. Ted walks a familiar Richmond alley, gets called a wanker by a skeptic who mocks him for “coaching a bunch of girls,” and brushes it off like only Lasso can. Mass tryouts for the women’s team, Keeley and Roy visibly circling each other again, and Rebecca sharing a kitchen moment with boyfriend Matthijs (played by Matteo van der Grijn) are all in the mix. New series regulars Tanya Reynolds, Jude Mack, Faye Marsay, Aisling Sharkey, Abbie Hern, Rex Hayes, and Grant Feely (returning as Ted’s son Henry) round out the fresh faces.
When Does Ted Lasso Season 4 Premiere on Apple TV?
Ted Lasso Season 4 premieres Wednesday, August 5, 2026 on Apple TV, with new episodes dropping weekly every Wednesday through October 7, making it a 10-episode season. Apple officially ordered it in March 2025, more than a year before this trailer landed. Jack Burditt joins as executive producer alongside Sudeikis, Bill Lawrence, Brett Goldstein, and Leann Bowen, with Goldstein and Bowen also serving as writers, which explains why the Roy Kent material looks sharper than ever in early footage.
Why This Season Has More Riding on It Than People Realize
The women’s football angle is not a gimmick, it is the entire structural bet of Season 4. Sudeikis confirmed the return publicly on the New Heights podcast with Travis and Jason Kelce, and his press release framing of “leap before you look” maps directly onto what coaching a brand-new, overlooked squad demands. With rumors circulating of a planned three-season arc through Seasons 4, 5, and 6, Apple is not treating this as a victory lap. They are rebuilding the show’s spine around a premise that, frankly, has more dramatic stakes than a men’s Premier League team ever did.
